The most common mistake we hear about is not placement or Pod count. It is timing. People set up their Stations in July, when the mosquitoes are already unbearable, and then judge the system on the two weeks that follow.
Why early beats aggressive
The Stations work on the next generation. When you place them before the season builds, you are interrupting the lifecycle while the population is still small — and every generation you disrupt is one that does not go on to produce the next. Start in the middle of peak season and you are working against a population that already has momentum.
The system works on the next generation, so the earlier in the season you start, the more generations you get to disrupt.
A rough regional guide
Along the Gulf Coast and in south Florida, mosquito activity can run nearly year-round; late February into March is a reasonable target. Central Texas, the Carolinas and the mid-South generally want to be set up by late March or early April. Further north, mid-to-late April into May is usually early enough.
The more reliable signal is local rather than calendar-based: once nighttime temperatures are consistently above about 50°F, mosquito activity picks up. If you are seeing the first ones around dusk, you are already slightly late — but starting late is still considerably better than not starting.
Then keep going
One Pod treats one Station for about 30 days. Reset monthly through the season rather than topping up only when you notice mosquitoes again; a Station with a spent Pod is just standing water, which is the opposite of what you want.